Despite its effort to attract younger viewers to the online version of ABC World
News With Charles Gibson, only 145,000 people accessed the ABCNews.com webpage
that links to the webcast, the Wall Street Journal reported today (Wednesday).
The 15-minute webcast includes clips from the television broadcast as well as stories
about technology and pop culture. In an interview with the Journal, ABC News
President David Westin said that he is looking for ways to "reinvent" the online
newscast and is considering replacing it with a series of video updates throughout the
day. The newspaper's report said that while the ABC News webside recorded 7.8 million
page views on Monday and usually averages about 8.4 million, many of those checking
out the site -- some three million -- click on "soft" news photos, including stills
of celebrities and the "pregnant man."
11/06/2008
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